Does Fiji bottled water actually come from Fiji or is this a marketing trick?

Does Fiji bottled water actually come from Fiji or is this a marketing trick?

Well, Fiji Water actually comes from an aquifer in Fiji. It’s true. The water in that square bottle comes all the way from the South Pacific. Fiji Water is a brand of bottled water derived, bottled, and shipped from Fiji. According to marketing materials, the water comes from an artesian aquifer in Viti Levu. Fiji Water is headquartered in Los Angeles, California.

Is FIJI Water actually bottled at the source?

One hundred percent of FIJI Water is from a single source in the pristine, tropical Fiji Islands, an archipelago of over 300 islands nestled in the South Pacific, more than 1600 miles from the nearest industrialized country. It is bottled at the source in the remote Yaqara Valley on the island of Viti Levu.

Is FIJI Water really from the islands of Fiji?

FIJI® Water is a natural artesian water bottled at the source in Viti Levu (Fiji islands). With its iconic square bottle, soft mouthfeel and more than double the electrolytes compared to the other two top premium bottled water brands, FIJI Water is the No. 1 imported premium bottled water in the United States.

Is FIJI Water untouched by man?

FIJI Water’s state-of-the-art bottling facility was designed to protect the purity of our water at every step of the production process, and as part of that strict commitment to quality, no human hands are allowed to touch it.

Is FIJI Water ethically sourced?

Despite the presence of FIJI Water, 12% of the inhabitants of Fiji do not have access to clean drinking water due to rusty pipes from an unreliable water system source. Not only is the ethics of FIJI Water questionable, but the issue regarding its carbon footprint and plastic waste is also concerning.

Is FIJI Water an American company?

Fiji Water is a brand of bottled water derived, bottled, and shipped from Fiji. According to marketing materials, the water comes from an artesian aquifer in Viti Levu. Fiji Water is headquartered in Los Angeles, California.

Who distributes FIJI Water?

Fiji Water is phasing out its distribution arrangement with Keurig Dr Pepper by October and will be handling more direct distribution of its bottled water products. The brand will be implementing a direct store delivery network supported by The Wonderful Company, its Los Angeles-based owner, BevNET reported.

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